Project / Kinetic Display

Client / Kolon Attomax

Category / Display

Scope / Design-Manufacturing


Atomax is the longest-distance golf ball officially certified by Guinness, made with amorphous alloy technology from Atometal Korea (Kolon Industries).
Kolon requested a new type of Art-Installation that would demonstrate the performance of the product rather than a functional stand for simple sales.
superkomma visualizes Atomax's performance through a unique kinetic display design.
We proposed that Atomax's triangle logo be implemented three-dimensionally so that the three lineups can be viewed from various directions.
Kinetic displays can be seen at golf clubs across the country, including Kolon ELORD stores.

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